Mayo County Council promotes the Road Safety Authorities national road safety publicity at a local level. Campaigns include: drink-drive, driver tiredness, drug-drive, seat belts, mobile phones, motorcycling, child safety, and speeding. A variety of publicity media is used and may include leaflets, posters, press advertising, radio commercials, displays, events, competitions, and promotional material.
Mission Statement / Objective of Road Safety Working Together Group
To reduce the number and severity of traffic accidents on the roads in Co. Mayo.
Each County Council has set up a Road Safety Together Working Group representative of all bodies having a responsibility for, or an interest in, road safety e.g. Gardaí, Health Board, School Principals, etc. to co-ordinate the work of these bodies in the area of road safety, to ensure that each is aware of the others activities and to work together to the best advantage of road safety. It is intended that working groups will exchange information, consider current and future needs, develop strategies to meet these needs and prepare a coherent and relevant road safety plan for the county and region.
The main causes of incidents resulting in death and injury remain the same and include:
- Excessive and inappropriate speed
- Driving while intoxicated, whether through drugs or alcohol
- Failure to wear seatbelts and failure of parents to restrain their children properly
- Failure to recognise vulnerable road users
- Pedestrians, cyclists and motorcyclists fail to recognise their vulnerability and to ensure they can be seen by others when using roads
- Driver fatigue